ABOUT US 

Auto Cologne is an Australian brand creating luxury fragrances for cars, designed to elevate the driving experience.

Auto Cologne was born from the idea that we all get to tell our own stories to create connection and transformation through scent. And to enjoy more than ever, our confined spaces beautifully. We are confined indoors more than ever before - there is greater need to create better quality spaces where we get to freely express ourselves and to stay feeling connected. 

At Auto Cologne, we have long recognised the importance and value in transforming the interior of your vehicle to be that space for expression and connection. And we know the desperate need to redefine car fragrances in both functionality and aesthetically - to create the perfect scent and space for your car.

OUR PHILOSOPHY |

Our sense of smell is the most powerful sense we have. Linked closely to mood and memory, what we smell has the ability to move us, stir us and immerse us instantly. Fragrance is transportive and transformational. Personal and personality.

Scent can mean different things to different people - or even different things to the same people. Auto Cologne car fragrances, like body perfume, are made to feel unique to the driver. Our car fragrances allow us to create and embrace our individuality and personality, with new enjoyment of our space through the intimacy of scent.

We take pride in creating elevated driving experiences that connect and transform us through lasting scent, tactility and aesthetic pleasure.

At Auto Cologne, we shape spaces.

Our spaces are deeply personal and reflect who we are. At Auto Cologne we ask: Who do we aspire to be? What is our desired state of being? And we craft scent to elevate us to that place.

More than fragrance, we create a synergetic experience, one that transforms and elevates your drive. Gender-inclusive, our fragrances are enjoyed by men and women who enjoy the finer things in life.

We use the finest ingredients to deliver euphoric scents creating lasting impressions.

An olfactory auto experience, our luxury fragrances are artfully designed to complement the sophisticated sensibility of your car. We create each fragrance to capture moments, unlock memories, and create new driving experiences significant to you.

The interior is just as - if not more - important and significant as the exterior of our vehicles. We believe we can help elevate your mood and create a positive environment by transforming your interior space.

OUR MISSION |

Our aim is to create long lasting, luxury car fragrances that deliver an automotive escapism, leaving a positive impact on your daily commute, life and journey, and lead the way as a sustainable conscious brand.

Read more about our sustainability

OUR VISION | 

We dream big, leap towards innovation, create luxurious spaces and places for our car enthusiasts and lovers of scent. We're excited to share our luxury car fragrances world-wide and build a brand that Australians feel proud of.

We’ve created car fragrances with the conscious consumer in mind. Treading softly and ethically for people and the planet, we know that quality takes time. Our true sense of connectivity is why we are committed to ensuring that we are sustainable as possible. We manufacture with the lightest carbon footprint we can without compromising quality and value. 

The beauty is in the details. We take an aesthetic approach to luxury car perfume that lasts, with timeless design and practical value, making it the ultimate car accessory.

Our locally sourced, premium ingredients have been carefully selected and blended to allow you the space to connect better with yourself and others, to be present, to help you feel the way you really want to feel.

We use the finest ingredients and micro-encapsulated scent to release a long-lasting luxury aroma, the culmination of decades of expertise.

Read more about Micro-encapsulation

Auto Cologne is a revolutionary experience made to serve as the ultimate sensory stimulation for car lovers.  

OUR VALUES |

Experience

We create elevated experiences that connect and transform our customers through scent, tactility and aesthetic pleasure. We help shift car interior spaces that transport our customers to a better state of being. To stay in the moment, to feel present, and create lasting memories. 

Transformation 

We believe in continual improvement and personal growth. We celebrate success, and then we look at how we can make it even better. And when we fail, we find the learning opportunity. We seek to transform ourselves, as well as our customers.

Integrity 

We do what we say we will, and we always do what’s best for our customers. We are transparent and open, reliable and loyal. Our team become friends and family, and we treat everyone in the same way.

Innovation

We look beyond what’s possible to create something new. We believe in creative problem solving, in different perspectives, in looking at something in fresh light. We always seek to discover new ways of enhancing our products and our customers experience.

Sustainability

We pride ourselves on environmental sustainability and understand the importance of not only treading gently, but improving our environment where we can. We believe in sustainable lifestyles and commit to sustainable price points that reflect the quality of our products. Vegan and cruelty free, we craft our products ethically.  

Read more about our sustainability.

EXPERIENCE AUSTRALIA'S FIRST LUXURY CAR PERFUME